{"id":91388,"date":"2026-09-15T14:21:46","date_gmt":"2026-09-15T14:21:46","guid":{"rendered":"https:\/\/lifesimplified.gorenje.com\/?p=91388"},"modified":"2026-09-15T14:29:12","modified_gmt":"2026-09-15T14:29:12","slug":"ecovadis","status":"publish","type":"post","link":"https:\/\/lifesimplified.gorenje.com\/cz\/ecovadis\/","title":{"rendered":"Spole\u010dnost Gorenje se ji\u017e druh\u00fd rok po sob\u011b za\u0159adila mezi 1 % nejudr\u017eiteln\u011bj\u0161\u00edch spole\u010dnost\u00ed na sv\u011bt\u011b"},"content":{"rendered":"<p><strong>Praha, 15. z\u00e1\u0159\u00ed 2026 &#8211; Spole\u010dnost Gorenje, kter\u00e1 je sou\u010d\u00e1st\u00ed Hisense Europe Group, op\u011bt z\u00edskala nejvy\u0161\u0161\u00ed platinov\u00e9 hodnocen\u00ed EcoVadis. Se sk\u00f3re 89 ze 100 bod\u016f se za\u0159adila mezi nejlep\u0161\u00ed jedno procento z v\u00edce ne\u017e 150 000 hodnocen\u00fdch spole\u010dnost\u00ed na sv\u011bt\u011b.<\/strong><\/p>\n<p>Za ka\u017ed\u00fdm dom\u00e1c\u00edm spot\u0159ebi\u010dem stoj\u00ed mno\u017estv\u00ed rozhodnut\u00ed, kter\u00e1 spot\u0159ebitel b\u011b\u017en\u011b nevid\u00ed \u2013 od zp\u016fsobu v\u00fdroby a hospoda\u0159en\u00ed se zdroji p\u0159es v\u00fdb\u011br dodavatel\u016f a\u017e po pracovn\u00ed podm\u00ednky a ka\u017edodenn\u00ed fungov\u00e1n\u00ed firmy. Pr\u00e1v\u011b tyto oblasti posuzuje EcoVadis, jedna z nejpou\u017e\u00edvan\u011bj\u0161\u00edch sv\u011btov\u00fdch platforem pro hodnocen\u00ed udr\u017eitelnosti. Nezam\u011b\u0159uje se pouze na samotn\u00fd produkt, ale zkoum\u00e1, do jak\u00e9 m\u00edry je odpov\u011bdn\u00fd p\u0159\u00edstup za\u010dlen\u011bn do fungov\u00e1n\u00ed cel\u00e9 organizace a jej\u00edho hodnotov\u00e9ho \u0159et\u011bzce.<br \/>\nGorenje si v aktu\u00e1ln\u00edm hodnocen\u00ed polep\u0161ilo z lo\u0148sk\u00fdch 87 na 89 bod\u016f ze 100. Platinov\u00e1 medaile ho tak druh\u00fd rok po sob\u011b \u0159ad\u00ed mezi sv\u011btovou \u0161pi\u010dku. V\u00fdsledek je o to v\u00fdznamn\u011bj\u0161\u00ed, \u017ee Gorenje z\u016fst\u00e1v\u00e1 jedin\u00fdm velk\u00fdm v\u00fdrobcem dom\u00e1c\u00edch spot\u0159ebi\u010d\u016f na sv\u011bt\u011b, kter\u00fd z\u00edskal nejvy\u0161\u0161\u00ed platinov\u00e9 hodnocen\u00ed EcoVadis v letech 2025 i 2026.<\/p>\n<p><em>\u201eZa\u0159azen\u00ed mezi jedno procento nejl\u00e9pe hodnocen\u00fdch spole\u010dnost\u00ed na sv\u011bt\u011b je \u00fasp\u011bch, na kter\u00fd jsme hrd\u00ed, ale z\u00e1rove\u0148 p\u0159edstavuje z\u00e1vazek. Toto uzn\u00e1n\u00ed odr\u00e1\u017e\u00ed pr\u00e1ci, nasazen\u00ed a spolupr\u00e1ci t\u00fdm\u016f nap\u0159\u00ed\u010d na\u0161\u00ed organizac\u00ed, kter\u00e9 prom\u011b\u0148uj\u00ed ambice v oblasti udr\u017eitelnosti v ka\u017edodenn\u00ed kroky. Na\u0161\u00edm c\u00edlem je usnad\u0148ovat odpov\u011bdn\u00e1 rozhodnut\u00ed pro na\u0161e podnik\u00e1n\u00ed, partnery i lidi, kte\u0159\u00ed si vyb\u00edraj\u00ed na\u0161e v\u00fdrobky. Takov\u00e9 ocen\u011bn\u00ed n\u00e1m potvrzuje, \u017ee jdeme spr\u00e1vn\u00fdm sm\u011brem,\u201c<\/em> \u0159ekl Bo\u0161tjan Pe\u010dnik, v\u00fdkonn\u00fd viceprezident spole\u010dnosti.<\/p>\n<h2>Udr\u017eitelnost jako ot\u00e1zka d\u016fv\u011bry<\/h2>\n<p>Ocen\u011bn\u00ed p\u0159ich\u00e1z\u00ed v dob\u011b, kdy lid\u00e9 od zna\u010dek ve sv\u00fdch dom\u00e1cnostech o\u010dek\u00e1vaj\u00ed v\u00edce. Cht\u011bj\u00ed v\u00fdrobky, kter\u00e9 vydr\u017e\u00ed a pom\u00e1haj\u00ed d\u011blat lep\u0161\u00ed rozhodnut\u00ed v ka\u017edodenn\u00edm \u017eivot\u011b. Z\u00e1rove\u0148 st\u00e1le pozorn\u011bji sleduj\u00ed, jak se chovaj\u00ed spole\u010dnosti, kter\u00e9 za t\u011bmito v\u00fdrobky stoj\u00ed. Udr\u017eitelnost se proto st\u00e1v\u00e1 i ot\u00e1zkou d\u016fv\u011bry.<br \/>\nPro Gorenje jsou kvalitn\u00ed produkt a odpov\u011bdn\u00e9 fungov\u00e1n\u00ed firmy neodd\u011bliteln\u00e9. Ji\u017e v\u00edce ne\u017e 75 let se zna\u010dka soust\u0159ed\u00ed na zjednodu\u0161ov\u00e1n\u00ed ka\u017edodenn\u00edho \u017eivota. Dnes tuto filozofii p\u0159en\u00e1\u0161\u00ed i do sv\u00e9ho p\u0159\u00edstupu k udr\u017eitelnosti: navrhuje spot\u0159ebi\u010de s dlouhou \u017eivotnost\u00ed, hospoda\u0159\u00ed se zdroji odpov\u011bdn\u011bji a podporuje lidi i komunity ve sv\u00e9m okol\u00ed.<br \/>\nPlatinov\u00e9 hodnocen\u00ed oce\u0148uje dosavadn\u00ed pokrok, ale z\u00e1rove\u0148 potvrzuje sm\u011br do budoucnosti. Udr\u017eiteln\u011bj\u0161\u00ed sv\u011bt toti\u017e nevznik\u00e1 jedn\u00edm velk\u00fdm gestem ani velk\u00fdmi sliby. Tvo\u0159\u00ed se postupn\u011b rozhodnut\u00edmi, kter\u00e1 d\u011bl\u00e1me ka\u017ed\u00fd den doma, v pr\u00e1ci i v komunit\u00e1ch kolem n\u00e1s.<\/p>\n<h2>O spole\u010dnosti Gorenje<\/h2>\n<p>Gorenje je jedn\u00edm z p\u0159edn\u00edch v\u00fdrobc\u016f dom\u00e1c\u00edch spot\u0159ebi\u010d\u016f s v\u00edce ne\u017e 75letou tradic\u00ed a zastoupen\u00edm ve v\u00edce ne\u017e 160 zem\u00edch sv\u011bta. Zna\u010dka je zn\u00e1m\u00e1 spojen\u00edm pokrokov\u00fdch technologi\u00ed s charakteristick\u00fdm evropsk\u00fdm designem a vyr\u00e1b\u00ed intuitivn\u00ed a energeticky \u00fasporn\u00e9 spot\u0159ebi\u010de, kter\u00e9 usnad\u0148uj\u00ed ka\u017edodenn\u00ed \u017eivot. Provozuje v\u00fdrobn\u00ed z\u00e1vody po cel\u00e9 Evrop\u011b a od roku 2018 je sou\u010d\u00e1st\u00ed skupiny Hisense Group, jednoho z nejv\u00fdznamn\u011bj\u0161\u00edch sv\u011btov\u00fdch hr\u00e1\u010d\u016f v oblasti inovac\u00ed v spot\u0159ebn\u00ed elektronice a dom\u00e1c\u00edch spot\u0159ebi\u010d\u00edch. Gorenje nad\u00e1le p\u0159in\u00e1\u0161\u00ed inteligentn\u00ed \u0159e\u0161en\u00ed p\u0159izp\u016fsoben\u00e1 pot\u0159eb\u00e1m modern\u00edch dom\u00e1cnost\u00ed a m\u011bn\u00edc\u00edmu se \u017eivotn\u00edmu stylu.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Praha, 15. z\u00e1\u0159\u00ed 2026 &#8211; Spole\u010dnost Gorenje, kter\u00e1 je sou\u010d\u00e1st\u00ed Hisense Europe Group, op\u011bt z\u00edskala nejvy\u0161\u0161\u00ed platinov\u00e9 hodnocen\u00ed EcoVadis. Se sk\u00f3re 89 ze 100 bod\u016f se za\u0159adila mezi nejlep\u0161\u00ed jedno procento z v\u00edce ne\u017e 150 000 hodnocen\u00fdch spole\u010dnost\u00ed na sv\u011bt\u011b. Za ka\u017ed\u00fdm dom\u00e1c\u00edm spot\u0159ebi\u010dem stoj\u00ed mno\u017estv\u00ed rozhodnut\u00ed, kter\u00e1 spot\u0159ebitel b\u011b\u017en\u011b nevid\u00ed \u2013 od zp\u016fsobu v\u00fdroby&#8230;<\/p>\n","protected":false},"author":6,"featured_media":91389,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[845,872],"tags":[846,9531,4410,1135],"class_list":["post-91388","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-domov","category-novinky","tag-domov-cz","tag-ecovadis-cz","tag-gorenje","tag-novinky-cz"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ocen\u011bn\u00ed EcoVadis | Blog Gorenje<\/title>\n<meta name=\"description\" content=\"Spole\u010dnost Gorenje se ji\u017e druh\u00fd rok po sob\u011b za\u0159adila mezi 1 % 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