{"id":68659,"date":"2024-01-12T14:24:07","date_gmt":"2024-01-12T14:24:07","guid":{"rendered":"https:\/\/lifesimplified.gorenje.com\/?p=68659"},"modified":"2024-01-12T14:24:07","modified_gmt":"2024-01-12T14:24:07","slug":"gorenje-je-vitezem-prestizni-german-design-award-2024","status":"publish","type":"post","link":"https:\/\/lifesimplified.gorenje.com\/cz\/gorenje-je-vitezem-prestizni-german-design-award-2024\/","title":{"rendered":"Gorenje je v\u00edt\u011bzem presti\u017en\u00ed German Design Award 2024"},"content":{"rendered":"<h2><strong>Kuchy\u0148sk\u00e9 spot\u0159ebi\u010de Gorenje jsou velk\u00fdmi v\u00edt\u011bzi presti\u017en\u00ed German Design Award 2024. Pro Gorenje nikdy nebyl design jen o vzhledu.<\/strong><\/h2>\n<p>Praha 13. prosince 2023<\/p>\n<p><strong>Nejnov\u011bj\u0161\u00ed v\u00fdzkumy ukazuj\u00ed, se \u017ee vedle rostouc\u00edho d\u016frazu na udr\u017eitelnost se m\u011bn\u00ed i na\u0161e pot\u0159eby na design dom\u00e1c\u00edch prostor. V reakci na tyto zm\u011bny p\u0159ich\u00e1z\u00ed Gorenje jako p\u0159edn\u00ed evropsk\u00fd v\u00fdrobce spot\u0159ebi\u010d\u016f a \u010dlen glob\u00e1ln\u00ed technologick\u00e9 skupiny Hisense s novou \u0159adou kuchy\u0148sk\u00fdch spot\u0159ebi\u010d\u016f Gorenje G800. Staly se nesporn\u00fdm v\u00edt\u011bzem presti\u017en\u00ed German Design Award 2024.<\/strong><\/p>\n<p>Kuchyn\u011b u\u017e nen\u00ed jen prostor pro p\u0159\u00edpravu j\u00eddla, ale je to p\u0159edev\u0161\u00edm m\u00edsto pro setk\u00e1v\u00e1n\u00ed a tvo\u0159en\u00ed. Je srdcem na\u0161eho ka\u017edodenn\u00edho \u017eivota. A stejn\u011b tak ji\u017e design neznamen\u00e1 pouze vzhled. Modern\u00ed design reaguje na sou\u010dasn\u00e9 po\u017eadavky a klade d\u016fraz na spole\u010densk\u00fd dopad prost\u0159ednictv\u00edm r\u016fznorod\u00fdch, udr\u017eiteln\u00fdch a ekologick\u00fdch p\u0159\u00edstup\u016f.<\/p>\n<h2>Chytit jednoduchost nen\u00ed jednoduch\u00e9<\/h2>\n<p><em>\u201eOcen\u011bn\u00e9 kuchy\u0148sk\u00e9 spot\u0159ebi\u010de Gorenje \u0159ady G800 p\u0159edstavuj\u00ed sofistikovanou alternativu k sou\u010dasn\u00e9mu stavu se slo\u017eit\u00fdmi a p\u0159edimenzovan\u00fdmi spot\u0159ebi\u010di,\u201c<\/em> vysv\u011btluje pr\u016fmyslov\u00fd design\u00e9r Matev\u017e Popi\u010d, vedouc\u00ed produktov\u00e9ho designu v Gorenje, kter\u00fd se v designu v\u017edy inspiruje pozorov\u00e1n\u00edm \u017eivota kolem sebe.<\/p>\n<p><em>\u201ePlatforma G800 p\u0159edstavuje pe\u010dliv\u011b napl\u00e1novan\u00e9 zjednodu\u0161en\u00ed obsahu, materi\u00e1l\u016f a energie s d\u016frazem na nejd\u016fle\u017eit\u011bj\u0161\u00ed funkce. Spot\u0159ebi\u010de se sofistikovan\u00fdm minimalistick\u00fdm designem p\u016fsob\u00ed neutr\u00e1ln\u011b a jde je bezprobl\u00e9mov\u011b integrovat do nejr\u016fzn\u011bj\u0161\u00edho prost\u0159ed\u00ed. Nad\u010dasov\u00e1 estetika p\u0159itom zaru\u010duje dlouhodobou pou\u017eitelnost,\u201c<\/em> dod\u00e1v\u00e1 Matev\u017e Popi\u010d.<\/p>\n<p>Zt\u011blesn\u011bn\u00edm jeho slov je vestav\u011bn\u00fd k\u00e1vovar Gorenje, kter\u00fd lze zcela integrovat do kuchy\u0148sk\u00e9 linky a \u2013 jak zd\u016fvodnila presti\u017en\u00ed komise German Design Award, m\u00e1 \u201ev\u00fdjime\u010dn\u011b kvalitn\u00ed vzhled d\u00edky prvk\u016fm z tmav\u00e9 oceli.\u201c Tato kombinace sofistikovan\u00fdch, high-tech funkc\u00ed a intuitivn\u00edho ovl\u00e1d\u00e1n\u00ed je v\u00edce ne\u017e jen p\u0159\u00edslibem mimo\u0159\u00e1dn\u00e9 u\u017eivatelsk\u00e9 zku\u0161enosti.<\/p>\n<h2>Udr\u017eiteln\u00e1 budoucnost: Motivace pro inovativn\u00ed design kuchy\u0148sk\u00fdch spot\u0159ebi\u010d\u016f<\/h2>\n<p>Kuchyn\u011b jako spole\u010densk\u00fd prostor spojuje u\u017eivatele s r\u016fzn\u00fdmi pot\u0159ebami a z\u00e1jmy.Proto je d\u016fle\u017eit\u00e9, aby kuchy\u0148sk\u00e9 vybaven\u00ed nab\u00edzelo r\u016fzn\u00e9 mo\u017enosti vyu\u017eit\u00ed a nezab\u00edralo mnoho m\u00edsta.Dobr\u00fdm p\u0159\u00edkladem jsou vestavn\u00e9 trouby z \u0159ady Gorenje G800 s nejmodern\u011bj\u0161\u00ed mikrovlnnou technologi\u00ed, kter\u00e1 atraktivn\u011b roz\u0161i\u0159uje mo\u017enosti pe\u010den\u00ed. Nov\u00e9 trouby nab\u00edzej\u00ed ve\u0161ker\u00e9 funkce pro modern\u00ed provoz, a sv\u00fdm \u010dist\u00fdm proveden\u00edm s tmavou pohledovou stranou i vysoce kvalitn\u00ed estetiku, kter\u00e1 se hod\u00ed do mnoha interi\u00e9r\u016f.<\/p>\n<p>Design\u00e9r Matev\u017e Popi\u010d k tomu v\u0161emu dod\u00e1v\u00e1: <em>\u201eZejm\u00e9na v pohotovostn\u00edm re\u017eimu se v\u00fdrobky nen\u00e1padn\u011b integruj\u00ed do kuchyn\u011b. Integrovan\u00e1 a modul\u00e1rn\u00ed konstrukce minimalizuje spot\u0159ebu materi\u00e1lu, p\u0159esn\u00fd v\u00fdb\u011br materi\u00e1lu nav\u00edc umo\u017e\u0148uje vysokou m\u00edru recyklovatelnosti. Konektivita nen\u00ed dopl\u0148kem, ale je pln\u011b integrovan\u00e1; minimalizuje interakci produktu se z\u00e1kladn\u00edmi funkcemi, na kter\u00fdch z\u00e1le\u017e\u00ed, a umo\u017e\u0148uje p\u0159enos ur\u010dit\u00fdch funkc\u00ed a pokro\u010dil\u00e9ho obsahu na jin\u00e9, pohodln\u011bj\u0161\u00ed platformy. To nejen zjednodu\u0161uje slo\u017eit\u00e9, ale tak\u00e9 zvy\u0161uje cenovou dostupnost spot\u0159ebi\u010d\u016f, kter\u00e9 jsou sjednocen\u00e9, koordinovan\u00e9 a propojen\u00e9. Proto mohou skute\u010dn\u011b pom\u00e1hat p\u0159i dosahov\u00e1n\u00ed nejlep\u0161\u00edch kulin\u00e1\u0159sk\u00fdch z\u00e1\u017eitk\u016f a v\u00fdsledk\u016f.\u201c<\/em><\/p>\n<h2>Design, kter\u00fd mysl\u00ed i na zdrav\u00ed<\/h2>\n<p>Pokud jde o design, Gorenje sv\u016fj p\u0159istup k v\u00fdvoji novinek posunulo o krok d\u00e1le, co\u017e renomovan\u00e1 mezin\u00e1rodn\u00ed porota German Design Awards nep\u0159ehl\u00e9dla. Nejv\u00edce zaujaly vestavn\u00e9 pln\u011b parn\u00ed trouby \u0159ady G800, kter\u00e9 nab\u00edzej\u00ed inovativn\u00ed funkci va\u0159en\u00ed v p\u00e1\u0159e a podporuj\u00ed zdrav\u00e9 stravov\u00e1n\u00ed. Trouby nab\u00edzej\u00ed i dal\u0161\u00ed atraktivn\u00ed funkce p\u0159\u00edpravy pokrm\u016f, jako je sous-vide nebo horkovzdu\u0161n\u00e9 fritov\u00e1n\u00ed se speci\u00e1ln\u00edm plechem. Porotu pot\u011b\u0161ilo i ergonomick\u00e9 a intuitivn\u00ed ovl\u00e1d\u00e1n\u00ed pomoc\u00ed panelu integrovan\u00e9ho do elegantn\u00ed tmav\u00e9 \u010deln\u00ed strany.<\/p>\n<p>To v\u0161e dokazuje, \u017ee design\u00e9\u0159i Gorenje jsou citliv\u00ed pozorovatel\u00e9, kte\u0159\u00ed stav\u00ed do pop\u0159ed\u00ed z\u00e1jmu u\u017eivatele a jeho pohodu.<\/p>\n<p>V\u00edce informac\u00ed: <a href=\"https:\/\/cz.gorenje.com\/\">cz.gorenje.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Kuchy\u0148sk\u00e9 spot\u0159ebi\u010de Gorenje jsou velk\u00fdmi v\u00edt\u011bzi presti\u017en\u00ed German Design Award 2024. Pro Gorenje nikdy nebyl design jen o vzhledu. Praha 13. prosince 2023 Nejnov\u011bj\u0161\u00ed v\u00fdzkumy ukazuj\u00ed, se \u017ee vedle rostouc\u00edho d\u016frazu na udr\u017eitelnost se m\u011bn\u00ed i na\u0161e pot\u0159eby na design dom\u00e1c\u00edch prostor. V reakci na tyto zm\u011bny p\u0159ich\u00e1z\u00ed Gorenje jako p\u0159edn\u00ed evropsk\u00fd v\u00fdrobce spot\u0159ebi\u010d\u016f a&#8230;<\/p>\n","protected":false},"author":6,"featured_media":68660,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[872],"tags":[9228,4410,854,920],"class_list":["post-68659","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novinky","tag-german-design-award","tag-gorenje","tag-spotrebice-cz","tag-technologie-cz"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Gorenje je v\u00edt\u011bzem presti\u017en\u00ed German Design Award 2024 | Life Simplified<\/title>\n<meta name=\"description\" content=\"Pro Gorenje nikdy nebyl design jen o vzhledu. 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