{"id":2158,"date":"2019-09-25T19:06:24","date_gmt":"2019-09-25T19:06:24","guid":{"rendered":"https:\/\/lifesimplified.gorenje.com\/o-cookies\/"},"modified":"2019-09-25T19:06:24","modified_gmt":"2019-09-25T19:06:24","slug":"o-cookies","status":"publish","type":"page","link":"https:\/\/lifesimplified.gorenje.com\/cz\/o-cookies\/","title":{"rendered":"O cookies"},"content":{"rendered":"

Co jsou cookies?<\/strong><\/h3>\n

Cookies jsou mal\u00e9 textov\u00e9 soubory obsahuj\u00edc\u00ed informace o va\u0161ich n\u00e1v\u0161t\u011bv\u00e1ch webov\u00fdch str\u00e1nek.<\/p>\n

Cookies umo\u017e\u0148uj\u00ed a zjednodu\u0161uj\u00ed interakci mezi u\u017eivatelem a webovou str\u00e1nkou. Umo\u017e\u0148uj\u00ed webov\u00e9 str\u00e1nce zapamatovat si preference a \u010dinnost jednotlivc\u016f, \u010d\u00edm\u017e \u0161et\u0159\u00ed \u010das a p\u0159isp\u00edvaj\u00ed k efektivn\u011bj\u0161\u00edmu a u\u017eivatelsky p\u0159ijateln\u011bj\u0161\u00edmu prohl\u00ed\u017een\u00ed.<\/p>\n

Prvn\u00ed z mnoha d\u016fvod\u016f, pro\u010d pou\u017e\u00edvat cookies je jejich schopnost ukl\u00e1dat informace o jednotliv\u00fdch webov\u00fdch str\u00e1nk\u00e1ch (volba jazyka, po\u010det sta\u017een\u00ed, typ p\u00edsma atd.). Nav\u00edc tak\u00e9 umo\u017e\u0148uj\u00ed implementaci webov\u00fdch slu\u017eeb (registraci, obsah n\u00e1kupn\u00edch ko\u0161\u00edk\u016f, p\u0159ihl\u00e1\u0161en\u00ed se k odb\u011bru newsletteru, sledov\u00e1n\u00ed vide\u00ed atd.) a sb\u011br informac\u00ed o zvyc\u00edch u\u017eivatel\u016f webov\u00fdch str\u00e1nek (po\u010det n\u00e1v\u0161t\u011bv, u\u017eivatelsky zaj\u00edmav\u00fd obsah atd.). Ve\u0161ker\u00e9 tyto informace n\u00e1m pom\u00e1haj\u00ed zlep\u0161ovat u\u017eivatelsk\u00fd dojem a odhadovat \u00fa\u010dinnost vzhledu samotn\u00fdch webov\u00fdch str\u00e1nek.<\/p>\n

\u017d\u00e1dn\u00e9 z cookies pou\u017eit\u00fdch na na\u0161ich webov\u00fdch str\u00e1nk\u00e1ch, neslou\u017e\u00ed ke sb\u011bru informac\u00ed, kter\u00e9 by odhalily va\u0161i osobn\u00ed identitu.<\/p>\n

V z\u00e1jmu transparentnosti jsme vyhotovili seznam ve\u0161ker\u00fdch cookies, kter\u00e9 pou\u017e\u00edv\u00e1me, a jejich \u00fa\u010dely. Berte, pros\u00edm, na v\u011bdom\u00ed, \u017ee dal\u0161\u00edm pou\u017e\u00edv\u00e1n\u00edm t\u011bchto webov\u00fdch str\u00e1nek souhlas\u00edte s pou\u017eit\u00edm uveden\u00fdch cookies.<\/p>\n

Kter\u00e9 cookies pou\u017e\u00edvaj\u00ed tyto webov\u00e9 str\u00e1nky?<\/strong><\/h3>\n

Nevyhnuteln\u00e9 cookies<\/strong><\/h4>\n

Cookies n\u00e1m pom\u00e1haj\u00ed zobrazit obsah, kontaktn\u00ed formul\u00e1\u0159e, n\u00e1kupn\u00ed ko\u0161\u00edky a ostatn\u00ed podstatn\u00e9 prvky na webov\u00fdch str\u00e1nk\u00e1ch. Tyto cookies plat\u00ed pouze b\u011bhem jedn\u00e9 relace. P\u0159\u00edklad takov\u00fdch cookies je: ASP.NET_SessionId.<\/p>\n

Google<\/strong><\/h3>\n

Google pou\u017e\u00edv\u00e1 cookies nap\u0159\u00edklad na zapamatov\u00e1n\u00ed v\u00e1mi ulo\u017een\u00fdch preferenc\u00ed vyhled\u00e1v\u00e1n\u00ed pro p\u0159izp\u016fsoben\u00ed reklamy, na se\u010dten\u00ed po\u010dtu n\u00e1v\u0161t\u011bvn\u00edk\u016f str\u00e1nky, pro pomoc p\u0159ihl\u00e1sit se k na\u0161im slu\u017eb\u00e1m a chr\u00e1nit va\u0161e \u00fadaje. V\u00edce<\/a><\/p>\n

Google Analytics<\/strong><\/h3>\n

Google Analytics je slu\u017eba nab\u00edzena Googlem, kter\u00e1 generuje podrobnou statistiku o pohybu (traffic) na webov\u00fdch str\u00e1nk\u00e1ch a o jeho zdroj\u00edch, p\u0159i\u010dem\u017e m\u011b\u0159\u00ed konverze a prodeje. Z\u00edskan\u00e9 informace neumo\u017e\u0148uj\u00ed identifikaci osob. Tyto cookies jsou platn\u00e9 po dobu 2 let. P\u0159\u00edklad t\u011bchto cookies: _ga, __utma, __utmb,__utmc, __utmz, __utmv. V\u00edce<\/a><\/p>\n

YouTube<\/strong><\/h4>\n

Vkl\u00e1dali jsme videa z na\u0161eho ofici\u00e1ln\u00edho kan\u00e1lu na YouTube za pomoc\u00ed re\u017eimu zv\u00fd\u0161en\u00e9ho utajen\u00ed YouTube. Tento re\u017eim umo\u017e\u0148uje nastaven\u00ed cookies na va\u0161em po\u010d\u00edta\u010di, jakmile kliknete na p\u0159ehr\u00e1va\u010d vide\u00ed na YouTube, p\u0159i\u010dem\u017e ale YouTube neulo\u017e\u00ed cookies informace, kter\u00e9 by umo\u017e\u0148ovaly va\u0161i identifikaci pro p\u0159ehr\u00e1v\u00e1n\u00ed vlo\u017een\u00fdch vide\u00ed za pomoc\u00ed re\u017eimu zv\u00fd\u0161en\u00e9ho utajen\u00ed YouTube. Tyto cookies jsou platn\u00e9 po dobu 10 let. P\u0159\u00edklady t\u011bchto cookies: Visitor_info1_Live, Use_Hitbox, SID, LOGIN_INFO, use_hotbox, PREF, SSID, HSID, watched_video_id_list, __utma, __utmz, demographics, VISITOR_INFO1_LIVE V\u00edce<\/a><\/p>\n

Google Maps<\/strong><\/h4>\n

Cookies p\u0159\u00edslu\u0161n\u00e9 pro Google se pou\u017e\u00edvaj\u00ed pro zobrazen\u00ed u\u017eivatelsky p\u0159\u00edstupn\u00fdch map a destinac\u00ed. Tyto cookies jsou platn\u00e9 po dobu 10 let. P\u0159\u00edklady t\u011bchto cookies: SID, SAPISID, APISID, SSID, HSID, NID, PREF. V\u00edce<\/a><\/p>\n

AddThis<\/strong><\/h4>\n

Cookies personalizuj\u00ed z\u00e1\u017eitek sd\u00edlen\u00ed a interakce se soci\u00e1ln\u00edmi s\u00edt\u011bmi a zaznamen\u00e1vaj\u00ed po\u010det sd\u00edlen\u00ed, lajk\u016f a koment\u00e1\u0159\u016f. Tyto cookies jsou platn\u00e9 po dobu 10 let. V\u00edce<\/a><\/p>\n

Facebook<\/strong><\/h4>\n

Pou\u017e\u00edv\u00e1me cookies pro personalizaci va\u0161\u00ed interakce se soci\u00e1ln\u00ed s\u00edt\u00ed Facebook. Tyto cookies jsou platn\u00e9 po dobu 5 let. P\u0159\u00edklady t\u011bchto cookies: act, locale, lu, datr, csm V\u00edce<\/a><\/p>\n

Twitter<\/strong><\/h4>\n

Pou\u017e\u00edv\u00e1me cookies pro personalizaci va\u0161\u00ed interakce se soci\u00e1ln\u00ed s\u00edt\u00ed Twitter. Tyto cookies jsou platn\u00e9 po dobu 5 let. P\u0159\u00edklady t\u011bchto cookies: k, guest_id, auth_token_session, secure_session, twll, twitter_sess V\u00edce<\/a><\/p>\n

Pinterest<\/strong><\/h4>\n

Pou\u017e\u00edv\u00e1me cookies pro personalizaci va\u0161\u00ed interakce se soci\u00e1ln\u00ed s\u00edt\u00ed Pinterest. Tyto cookies jsou platn\u00e9 po dobu 45 let. P\u0159\u00edklady t\u011bchto cookies: component, _pinterest_sess_, viewParameter, element, csrftoken, viewType V\u00edce<\/a><\/p>\n

Gemius<\/strong><\/h4>\n

Implementace technick\u00e9 \u010d\u00e1sti m\u011b\u0159en\u00ed MOSS a pokro\u010dil\u00fdch statistik webu. Tyto cookies jsou \u010dasov\u011b neomezen\u00e9. P\u0159\u00edklad t\u011bchto cookies: Gdyn V\u00edce<\/a><\/p>\n

Double Click<\/strong><\/h4>\n

DoubleClick pou\u017e\u00edv\u00e1 cookies pro zlep\u0161en\u00ed reklamy. N\u011bkter\u00e9 b\u011b\u017en\u00e9 aplikace slou\u017e\u00ed k zac\u00edlen\u00ed reklam na z\u00e1klad\u011b toho, co je pro u\u017eivatele podstatn\u00e9, pro zlep\u0161en\u00ed reportingu v\u00fdkonu kampan\u00ed a pro p\u0159edch\u00e1zen\u00ed zobrazen\u00ed reklam, kter\u00e9 ji\u017e u\u017eivatel vid\u011bl. Tyto cookies jsou platn\u00e9 po dobu 10 let. P\u0159\u00edklady t\u011bchto cookies: _drt_, id. V\u00edce<\/a><\/p>\n

Jak aktivovat nebo deaktivovat cookies?<\/strong><\/h3>\n

Nejmodern\u011bj\u0161\u00ed prohl\u00ed\u017ee\u010de v\u00e1m umo\u017e\u0148uj\u00ed bu\u010f p\u0159ijmout, nebo odm\u00edtnout ve\u0161ker\u00e9 cookies, p\u0159ijmout nebo odm\u00edtnout ur\u010dit\u00e9 typy cookies, p\u0159\u00edp. p\u0159ijmout varov\u00e1n\u00ed, kdy\u017e cht\u011bj\u00ed webov\u00e9 str\u00e1nky ulo\u017eit cookies na va\u0161e za\u0159\u00edzen\u00ed. Nav\u00edc m\u00e1te tak\u00e9 mo\u017enost vymazat cookies, kter\u00e9 ji\u017e prohl\u00ed\u017ee\u010d ulo\u017eil na va\u0161em za\u0159\u00edzen\u00ed.<\/p>\n

Pamatujte na to, \u017ee v p\u0159\u00edpad\u011b va\u0161\u00ed deaktivace cookies se mohou n\u011bkter\u00e9 funkce webov\u00fdch str\u00e1nek zhor\u0161it a zpr\u00e1va o pou\u017e\u00edv\u00e1n\u00ed cookies se zobraz\u00ed p\u0159i ka\u017ed\u00e9 va\u0161\u00ed n\u00e1v\u0161t\u011bvy, co\u017e z dlouhodob\u00e9ho hlediska ovlivn\u00ed v\u00e1\u0161 u\u017eivatelsk\u00fd z\u00e1\u017eitek.<\/p>\n

Zm\u011bna nastaven\u00ed cookies je u jednotliv\u00fdch prohl\u00ed\u017ee\u010d\u016f rozd\u00edln\u00e1. Podrobn\u00e9 informace m\u016f\u017eete naj\u00edt kliknut\u00edm na \u201eHelp (Pomoc)\u201c, nav\u0161t\u00edven\u00edm www.aboutcookies.org, kde naleznete podrobnosti o zm\u011bn\u011b nastaven\u00ed cookies u ve\u0161ker\u00fdch modern\u00edch prohl\u00ed\u017ee\u010d\u016f.<\/p>\n

Zpracov\u00e1n\u00ed osobn\u00edch \u00fadaj\u016f, kter\u00e9 zad\u00e1te do formul\u00e1\u0159\u016f na webov\u00fdch str\u00e1nk\u00e1ch a p\u0159i p\u0159ihl\u00e1\u0161en\u00ed se k odb\u011bru newsletteru<\/strong><\/h3>\n

\u00dadaje, kter\u00e9 uvedete ve formul\u00e1\u0159\u00edch webov\u00fdch str\u00e1nek, se pou\u017eij\u00ed v\u00fdhradn\u011b pro doru\u010den\u00ed zpr\u00e1vy (dotazy, rezervace, n\u00e1kupy atd.) nebo po\u017eadavku slu\u017eby. Va\u0161e \u00fadaje jsou chr\u00e1n\u011bny a nejsou zp\u0159\u00edstupn\u011bny t\u0159et\u00edm stran\u00e1m, ani se nepou\u017e\u00edvaj\u00ed pro jak\u00e9koliv jin\u00e9 \u00fa\u010dely, ne\u017e jsou ty, kter\u00e9 jsou pops\u00e1ny v\u00fd\u0161e.<\/p>\n

P\u0159ihl\u00e1\u0161en\u00edm se k odb\u011bru na\u0161ich newsletter\u016f souhlas\u00edte s t\u00edm, \u017ee m\u016f\u017eeme vyu\u017e\u00edvat va\u0161i e-mailovou adresu pro zas\u00edl\u00e1n\u00ed informac\u00ed o nov\u00fdch slu\u017eb\u00e1ch a produktech. Kdykoliv se m\u016f\u017eete odhl\u00e1sit kliknut\u00edm na link odhl\u00e1\u0161en\u00ed (unsubscribe) v newsletteru.<\/p>\n

Google Analytics, DoubleClick a AddThis cookies je mo\u017en\u00e9 deaktivovat dle pokyn\u016f uveden\u00fdch n\u00ed\u017ee:
\nGoogle Analytics<\/a>
\nDouble Click<\/a>
\nAddThis<\/a>
\nPro v\u00edce informac\u00ed ohledn\u011b cookies si p\u0159e\u010dt\u011bte Sm\u011brnice pov\u011b\u0159ence pro informace<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Co jsou cookies? Cookies jsou mal\u00e9 textov\u00e9 soubory obsahuj\u00edc\u00ed informace o va\u0161ich n\u00e1v\u0161t\u011bv\u00e1ch webov\u00fdch str\u00e1nek. Cookies umo\u017e\u0148uj\u00ed a zjednodu\u0161uj\u00ed interakci mezi u\u017eivatelem a webovou str\u00e1nkou. Umo\u017e\u0148uj\u00ed webov\u00e9 str\u00e1nce zapamatovat si preference a \u010dinnost jednotlivc\u016f, \u010d\u00edm\u017e \u0161et\u0159\u00ed \u010das a p\u0159isp\u00edvaj\u00ed k efektivn\u011bj\u0161\u00edmu a u\u017eivatelsky p\u0159ijateln\u011bj\u0161\u00edmu prohl\u00ed\u017een\u00ed. Prvn\u00ed z mnoha d\u016fvod\u016f, pro\u010d pou\u017e\u00edvat cookies je jejich schopnost…<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-2158","page","type-page","status-publish","hentry"],"yoast_head":"\nO cookies | Life Simplified<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/lifesimplified.gorenje.com\/cz\/o-cookies\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"O cookies | Life Simplified\" \/>\n<meta property=\"og:description\" content=\"Co jsou cookies? Cookies jsou mal\u00e9 textov\u00e9 soubory obsahuj\u00edc\u00ed informace o va\u0161ich n\u00e1v\u0161t\u011bv\u00e1ch webov\u00fdch str\u00e1nek. Cookies umo\u017e\u0148uj\u00ed a zjednodu\u0161uj\u00ed interakci mezi u\u017eivatelem a webovou str\u00e1nkou. Umo\u017e\u0148uj\u00ed webov\u00e9 str\u00e1nce zapamatovat si preference a \u010dinnost jednotlivc\u016f, \u010d\u00edm\u017e \u0161et\u0159\u00ed \u010das a p\u0159isp\u00edvaj\u00ed k efektivn\u011bj\u0161\u00edmu a u\u017eivatelsky p\u0159ijateln\u011bj\u0161\u00edmu prohl\u00ed\u017een\u00ed. 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Cookies jsou mal\u00e9 textov\u00e9 soubory obsahuj\u00edc\u00ed informace o va\u0161ich n\u00e1v\u0161t\u011bv\u00e1ch webov\u00fdch str\u00e1nek. Cookies umo\u017e\u0148uj\u00ed a zjednodu\u0161uj\u00ed interakci mezi u\u017eivatelem a webovou str\u00e1nkou. Umo\u017e\u0148uj\u00ed webov\u00e9 str\u00e1nce zapamatovat si preference a \u010dinnost jednotlivc\u016f, \u010d\u00edm\u017e \u0161et\u0159\u00ed \u010das a p\u0159isp\u00edvaj\u00ed k efektivn\u011bj\u0161\u00edmu a u\u017eivatelsky p\u0159ijateln\u011bj\u0161\u00edmu prohl\u00ed\u017een\u00ed. 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